People – your prospective buyers – react to colours, so choosing the wrong ones for your website can have a negative effect, while getting them right will produce a positive impact and increased response to your message. Colour affects how we feel and can even influence what we think! As a general rule, bright and […]

More than an address whereby you are found on the internet, your Domain Name can be crucial to how successful your website is. It can almost be compared to a physical store where location is extremely important. Make it memorable. The easier it is for people to remember, the better. Avoid a complex name unless […]

You don’t have to have a physical or digital product which can be sold via the internet in order to justify having a website for your business.  It is an incredibly inexpensive way of promoting your business 24 hours a day, seven days a week – no matter how small your operation is. It’s always […]